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An Expert Guide to Choosing the Right Concealer Shade

Choosing your best concealer shade comes down to a few key factors: your skin tone, undertone and the desired effect you're trying to create. Ahead, two celebrity makeup artists walk us through the process of matching the right concealer shade with your skin tone. Pro tip: If you're still unsure what concealer shade to use at the end of the day, Rose Inc's handy Shade Finder tool helps take out all the guesswork.

Choosing a Concealer Shade Based On Your Complexion

"That, in turn, will create more dimension and sculpt out those areas..."

Choosing a Concealer Shade Based On The Desired Effect

"You want a finish that is creamy and blendable and still going to cover without looking too heavy or cakey."

Color Correcting

A color-correcting concealer helps balance skin tones. "In under-eye areas that look purple or blue, choose a peachy corrector and mix it into your concealer as needed," Ramzy says. "For pigmentation, you might find that you need a warm color-correcting concealer to brighten the skin so that you can then go in with your foundation. In deeper skin tones, you might need to use a richer orange tone color corrector. For sallow skin, you can use a purple priming concealer to brighten the skin."

Creating A Blurred, Soft-Focus Finish

According to Ramzy, the coveted photo-ready soft finish can be achieved by using a soft matte concealer that isn't too glowy. "You want a finish that is creamy and blendable and still going to cover without looking too heavy or cakey," she says. "If you were to use a dewy or overly radiant concealer, it won't give the blurred or soft-focus effect that we love to smolder with." Aunique is a fan of using a concealer that is one shade lighter than your skin tone and setting it with a translucent powder to complete the effect.

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