SUSTAINABILITY AND RECYCLING DIRECTORY
Light on packaging, heavy on sustainability
No matter how beautiful a product looks on a vanity, it inevitably ends up in a landfill. At Rose Inc, sustainability outranks the superficial. It’s a conscious decision: prioritizing long-term environmental benefits over the short-term benefits of opulent packaging.
Blush Divine Radiant Lip & Cheek Color
| Compact Base and Lid | 50% PCR ABS |
| Pan | 100% Tin |
| Label | 90% PCR Liner |
Recycle
Remove pan from compact and rinse. Place pan, clamshell and box in recycling bin.
Softlight Luminous Hydrating Concealer
| Cap | 50% post-consumer recycled plastic |
| Bottle | 20% post-industrial recycled plastic |
| Recyclable cartons | Made from FSC-certified paper and hemp |
Recycle
Remove wiper from inside bottle with tweezers or scissors and discard with cap and doe foot. Clean remaining product from bottle and place bottle and box in recycling bin.
Lip Sculpt Amplifying Color
| Base | 30% post-consumer recycled plastic |
| Cap | 30% post-consumer recycled plastic |
| Carton | Made from FSC-certified paper and hemp |
Recycle
Place cap and box in recycling bin, and place barrel in trash.
Number 1 Concealer Brush
| Handle | 25% Post-consumer recycled plastic and aluminum |
| Bristles | Vegan |
Recycle
Remove brush from box and place box in recycling bin.
Travel Size Brow Renew Enriched Clear Shaping Gel
| Bottle | 50% post-consumer recycled plastic |
| Cap | 50% post-consumer recycled plastic |
| Recyclable cartons | Made from FSC-certified paper and hemp |
Recycle
Remove wiper from inside the bottle with a pair of tweezers or scissors and discard in the trash. Clean out the remaining product from the bottle and throw bottle and box into your curbside recycling. Discard cap with the wand in the trash.
Number 2 Blush Brush
| Handle | 25% Post-consumer recycled plastic and aluminum |
| Bristles | Vegan |
Recycle
Remove brush from box and place box in recycling bin.
Brow Renew Enriched Tinted Shaping Gel
| Bottle | 50% post-consumer recycled plastic |
| Cap | 50% post-consumer recycled plastic |
| Recyclable cartons | Made from FSC-certified paper and hemp |
Recycle
Remove wiper from inside the bottle with a pair of tweezers or scissors and discard with cap and wand. Clean remaining product from bottle and place bottle and box in recycling bin.
Skin Resolution Clarifying Toner
| Bottle | Recyclable glass |
| Cap | 30% post-consumer recycled plastic |
| Carton | Recyclable carton made from FSC-certified paper and hemp |
Recycle
Use tweezers or scissors to remove plug at top of bottle. Wash any remaining product from the bottle and place bottle, box and insert in recycling bin. Place cap in the trash.
Blush Divine Radiant Lip & Cheek Color Refill
| Compact Base and Lid | 50% PCR ABS |
| Pan | 100% Tin |
| Label | 90% PCR Liner |
Recycle
Using a safety pin, poke through one hole beneath cheek compact to release pan. Use or wash out any remaining product and place pan in recycling bin. Open refill packaging and remove new pan, placing outer package in recycling bin. Center pan in cheek compact, aligning magnets to secure it in place.
Radiant Reveal Brightening Serum
| Bottle | Recyclable glass |
| Cap | 30% post-consumer recycled plastic |
| Carton | Recyclable carton made from FSC-certified paper and hemp |
Recycle
Wash any remaining product from the bottle and place bottle, cap, box and insert in recycling bin. Place pump in trash.
Brow Renew Enriched Clear Shaping Gel
| Bottle | 50% post-consumer recycled plastic |
| Cap | 50% post-consumer recycled plastic |
| Recyclable cartons | Made from FSC-certified paper and hemp |
Recycle
Remove wiper from inside the bottle with a pair of tweezers or scissors and discard with cap and wand. Clean remaining product from the bottle and place bottle and box in recycling bin.
Reusable Cosmetic Rounds Made With Organic Bamboo Cotton
Recycle
Remove pads from box and place box and insert in recycling bin.
Dual-ended Concealer Brush
| Handle | 25% Post-consumer recycled plastic and aluminum |
| Bristles | Vegan |
Recycle
Remove brush from box and place box in recycling bin.
Super/Natural Sustainability
REDUCE
• No added weights
• No unnecessary plastic or glass
• Caps and boxes will not be made any larger than necessary
REIMAGINE
• Simple designs made from thoughtful materials
• Reusable or refillable packaging
• All paperboard is FSC-certified
• Packaging uses at least 25% post-consumer recycled material
RECYCLE
• Clear, accurate disposal instructions on each product page
• Long-term commitment to including instructions on packaging
