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The Profile: Rachel Nguyen
Everybody has a story about beauty. And in The Profile, a new evolution of Rose Inc.’s Go-See feature, some of the world’s most intriguing people share theirs. In this intimate interview series, we get (virtually) up close and personal to explore their definitions of beauty, path to self-confidence, and the power of femininity. Featuring imagery shot through their own lens, The Profile presents these compelling personalities in a new light—one that illuminates their own journey, dreams, and desires while highlighting their unique relationship with beauty.

Artsy, but approachable. Cool, but honest. Creative, but unexpected. Rachel Nguyen isn’t your average fashion blogger, which could be one of the reasons why her reach has stood the test of time. Based in Los Angeles, she started blogging at That’s Chic in 2008, launched on Youtube in 2014, and has since amassed hundreds of thousands of fans across social media while also working as a freelance creative director for various brands. Her longtime Twitter bio—“There is a special place in hell for fashion bloggers”—speaks to her off-kilter sense of awareness towards an industry that often takes itself too seriously and has been notoriously slow to adapt to the changing times.

Like the rest of us, Nguyen finds herself in a novel position in 2020. While working from home isn’t foreign, she finds social distancing—still very much a reality in Southern California—to be ripe with opportunities for growth and reflection. Rose Inc. caught up with the creative to discuss her latest inspirations, productivity tips, and hopes for the future.

‘‘ WE CAN EASE A LOT OF THE WORLD'S ANXIETY IF WE CAN CHANNEL A LITTLE BIT OF POSITIVITY. ’’

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