Everybody has a story about beauty. In Rose Inc.’s The Profile, some of the world’s most intriguing people share theirs. In this intimate interview series, we get (virtually) up close and personal to explore their definitions of beauty, path to self-confidence, and the power of femininity. Featuring imagery shot through their own lens, The Profile presents these compelling personalities in a new light—one that illuminates their own journey, dreams, and desires while highlighting their unique relationship with beauty.
Collections
Product Type
Filter
- SHOP
- EXPLORE
Collections
- Body Care
- New
- Bestsellers
- Sets
Product Type
- Makeup
- Skincare
- Brushes/Tools
- Travel
Filter
- By Benefit
-
-
Top Sellers
Shop all
About US
- OUR STORY
- INGREDIENTS
- SUSTAINABILITY
- RECYCLING GUIDE
Editorial
- New
- Profile
- Education
- Tutorial
- RHW SHORTLIST
Search By Category
Popular Searches
Softlight Skin-Smoothing Liquid Foundation
A medium-buildable foundation with a smooth, soft-matte finish.
31N
Deep with Neutral Undertone
30W
Deep with Warm Red Undertone
29N
Deep with Neutral Red Undertone
28W
Deep with Warm Golden Undertone
27C
Deep with Cool Red Undertone
26N
Deep with Cool Red Undertone
25W
Deep with Warm Golden Undertone
24W
Medium-Deep with Warm Olive Undertone
23C
Medium-Deep with Cool Pink Undertone
22N
Medium-Deep with Neutral Undertone
21W
Medium-Deep with Neutral Undertone
20N
Medium-Deep with Neutral Golden Undertone
19N
Medium-Deep with Neutral Undertone
18W
Medium-Deep with Warm Golden Undertone
17C
Medium with Cool Pink Undertone
16W
Medium with Warm Olive Undertone
15N
Medium with Neutral Golden Undertone
14W
Medium with Warm Peach Undertone
13N
Medium with Neutral Undertone
12C
Medium with Cool Neutral Undertone
11W
Medium with Warm Golden Undertone
10N
Light-Medium with Neutral Olive Undertone
9W
Light-Medium with Warm Peach Undertone
8N
Light with Neutral Undertone
7C
Light with Cool Pink Undertone
6W
Light with Warm Golden Undertone
5N
Light with Neutral Undertone
4W
Light with Warm Golden Undertone
3N
Fair with Neutral Undertone
2N
Fair with Neutral Olive Undertone
1C
Fair with Cool Pink Undertone
31N
Deep with Neutral Undertone
Original price:
$54Current price: $54
Softlight Skin-Smoothing Liquid Foundation
Medium Coverage, brightening, balancing
Current price:
$54
Cream Blush Refillable Cheek &
A hydrating cream that brightens and blurs with a radiant...
Hydrangea
Light cool pink
Wisteria
Coral pink
Anemone
Coral
Heliotrope
Apricot
Delphine
Muted peach
Daylily
Rich taupe
Foxglove
Warm terracotta
Ophelia
True pink
Camellia
Mauve
Hibiscus
Bright plum
Azalea
Berry
Dahlia
Deep berry
Hydrangea
Light cool pink
Original price:
$32Current price: $32
Cream Blush Refillable Cheek & Lip Color
Brightening, blurring and longwearing
Current price:
$32
Softlight Luminous Hydrating Concealer
A does-it-all concealer that brightens, blurs and contours while nourishing...
LX 200
Very Deep Skin Tone, Neutral Undertone
LX 190
Very Deep Skin Tone, Cool Red Undertone
LX 180
Deep Skin Tone, Warm Neutral Undertone
LX 170
Deep Skin Tone, Golden Undertone
LX 160
Deep Skin Tone, Red Undertone
LX 150
Deep Skin Tone, Neutral Undertone
LX 140
Medium/Deep Skin Tone, Neutral Undertone
LX 130
Medium/Deep Skin Tone, Warm Golden Undertone
LX 120
Medium/Deep Skin Tone, Pink Undertone
LX 110
Medium/Deep Skin Tone, Golden Undertone
LX 100
Medium/Deep Skin Tone, Peach Undertone
LX 090
Medium Skin Tone, Olive Undertone
LX 080
Medium Skin Tone, Pink Undertone
LX 070
Medium Skin Tone, Golden Undertone
LX 060
Medium Skin Tone, Peach Undertone
LX 050
Light/Medium Skin Tone, Neutral Undertone
LX 040
Light/Medium Skin Tone, Golden Neutral Undertone
LX 030
Light Skin Tone, Pink Undertone
LX 020
Light Skin Tone, Peach Undertone
LX 010
Fair Skin Tone, Neutral Undertone
LX 200
Very Deep Skin Tone, Neutral Undertone
Current price: $30
Softlight Luminous Hydrating Concealer
Medium coverage, brightening, blurring
Current price:
$30
Skin Enhance Luminous Tinted Serum
A hydrating skin tint that delivers powerful skincare and sheer,...
140
Very Deep Skin Tone/Red Undertone
130
Deep Skin Tone/Neutral Undertone
120
Deep Skin Tone/Red Undertone
110
Deep Skin Tone/Golden Undertone
100
Medium Deep Skin Tone/Golden Undertone
090
Medium Deep Skin Tone/Olive Undertone
080
Medium Tan Skin Tone/ Peach Undertone
070
Medium Skin Tone/Peach Undertone
060
Medium Skin Tone/ Neutral Undertone
050
Medium Skin Tone/ Pink Undertone
040
Light to Medium Skin Tone/ Neutral Undertone
030
Light Skin Tone/ Warm Golden Undertone
020
Light Skin Tone/Warm Peach Undertone
010
Fair Skin Tone/ Cool Pink Undertone
140
Very Deep Skin Tone/Red Undertone
Current price: $49
Skin Enhance Luminous Tinted Serum
Sheer Coverage, illuminating, hydrating
Current price:
$49
Search By Category
Popular Products
Categories
-
Education
A primer on essential beauty topics, from talc contamination to biodegradability.
-
Profile
Everybody has a story about beauty. Some of the world’s most intriguing people share theirs.
-
Tutorials
Expert beauty advice to inform and inspire.
-
A primer on essential beauty topics, from talc contamination to biodegradability.
-
Everybody has a story about beauty. Some of the world’s most intriguing people share theirs.
-
Expert beauty advice to inform and inspire.
Alice Wang is Here to Poke Holes in Today’s Beauty Standards
Profile
By Lexy lebsack
October 26, 2020
Stylist and art director Alice Wang has the kind of beauty perspective one can only cultivate through living across cultures and continents. “I’ve spent my life in three different parts of the world that have completely opposite beauty standards,” Wang says. “What is considered ‘pretty’ in China is not the ideal beauty in Scandi, for instance, but because of my multicultural background, I have come to form my own beauty standards which are not at all specific to race, region, or culture.”
As you might expect, the Chinese-born American, who’s spent the past decade living in Oslo, Norway, borrows aesthetic choices—like the beige lipstick she’s worn for 10 years or her multistep skin routine—from the places she’s called home. But her day-to-day routine packs more than an international punch: It’s also been deeply influenced by a car accident that left her face healing for months last year.
Ending 2020 with a newly-opened Oslo office, Wang spoke to Rose Inc. about her burgeoning fashion career, essential products, and more.
- RI:
You've lived in the United States, Norway, and China. How have these places and cultures informed the way you look at beauty?
- AW:
I am really grateful for that, because my open-mindedness to what is beautiful from a young age has not only made me have a wide sense for aesthetics, but also allow me to be myself and be comfortable with my own looks without having to try to fit in anywhere.
- RI:
How does your mood affect the way you wear (or don’t wear) makeup?
- AW:
I am more affected by what my day looks like; whether I have meetings, a shoot, or just errands. If it is just errands I will most likely go out barefaced, throw on a pair of jeans, a hoodie, and sunglasses.
- RI:
What can you tell us about Ren Nue?
- AW:
It's something two friends and I are working on. We want to create a lifestyle brand that inspires wellness, self-care, and health. We want to create something beautiful, but struggle with how to do so in a world that has too much of everything. We could never identify with being another brand that contributes to mindless consumerism. Ren Nue will be representative of a curated online shop for interior goods, art, and an in-house clothing line that is cemented in comfort through soft and flowy silhouettes. That is also why we will push for 100% sustainable practices and circular production in our products.
- RI:
What does your beauty routine look like these days?
- AW:
Every day has to start with a good nine to 10 hours of sleep, preferably, and a good cold water splash. Then comes my simple six-step routine: cleanser, toner, serum, cream, sunscreen, and moisturizer. For makeup, I first apply a hydrating primer and concealer in my T-zone. Then I fill in my brows and dab a little highlighter on my cheekbones. It usually takes me about 10 minutes to apply my skin-care products and do my makeup.
‘‘ SHOWING MY BARE FACE ACTUALLY LEFT ME FEELING BETTER ABOUT MYSELF... ’’
- RI:
What are some of your favorite makeup staples?
- AW:
Ole Henriksen face primer, Glossier Boy Brow, Anastasia Beverly Hills Brow Wiz, Giorgio Armani Luminous Silk Concealer, and MAC Lipstick in Taupe, which is something I have used religiously for almost ten years.
- RI:
What’s your hand soap of choice?
- AW:
Love everything from Aesop and Maria Nila.
- RI:
What does “beauty” mean to you?
- AW:
It took me 25 years to really embrace and understand ‘less is more’. The underlying truth is that you have to learn to be comfortable in your own skin. Growing up, I have had my insecurities about my look—as I am sure everyone has—and a natural thing [we] do is to cover these insecurities through loads of beauty products and makeup. I finally understand why everyone told me that I look better without makeup.
- RI:
Is there a standout beauty moment in your life that left a big impression on you?
- AW:
The moment I truly started to feel ‘good enough’ to leave the house without makeup. This transition was around January of last year, three months after a car accident that could have left me paralyzed. I didn't use any makeup for months while my face was healing from the wounds. It was the longest I had ever gone without applying my full face, which consisted of everything from fake lashes to contour. Showing my bare face actually left mefeelingbetterabout myself.
- RI:
What is inspiring you right now?
- AW:
Books are my main source of inspiration at this moment in my life. Right now I am reading Deep Work by Cal Newport, a self-improvement book on productivity. Newport argues that the best way to get meaningful and valuable work done is through working “deeply” where one is highly concentrated on one single task without distraction. Due to the rise of social media, emails, and other communication platforms, the work that the majority of us are doing are logistical; merely to complete a task, while juggling three other things at the same time in our head.
By @emmasukalic
- RI:
What does your home fitness routine look like?
- AW:
I follow Youtube workout videos from MadFit and Caro Daur. I combine a 15 minute HIIT workout from Caro with a 30 minute strength training by Maddie (MadFit). They have the best at-home workouts that only require a mat and sometimes dumbbells. If I don't feel like doing cardio, I do two strength videos for two muscle groups. On my off days, I try to get in a 40 minute yoga workout with the app Down Dog, which is amazing!
- RI:
What do you do when you need a mood boost?
- AW:
Music is almost like a form of meditation for me; I can completely zone out and be in my own happy place when I put on a good track. Right now the go-to mood boost track is Asesino Psicotico by Moderna and Theus Mago.
