Select 2 free samples at checkout. Shop all Free standard shipping with $50 US orders Shop all
  • SHOP
  • EXPLORE
Josh Liu’s Elevated Everyday Ponytail
EDUCATION

Josh Liu’s Elevated Everyday Ponytail

Welcome to The Consult, your virtual appointment with the world’s most in-demand beauty experts.

If there’s one thing Josh Liu knows, it’s how to create the perfect ponytail. Currently working with the likes of Ariana Grande and Miranda Kerr, the American polymath—who’s of Mexican and Chinese descent—has amassed a loyal clientele over the past few years thanks to his ability to enliven classic styles, from buns to three-strand braids.

Born and raised in the Los Angeles suburb of La Cañada Flintridge, Liu broke into the hair world by training at the Toni & Guy Hairdressing Academy before assisting stylists like Chris Appleton and Rob Talty—but his career actually began while working as a public relations assistant. Gaining daily practice styling his own long hair—which he originally grew out to hide his own body insecurities—he’s since come into his own, both personally and professionally. Now his long, shiny strands are his signature and he’s on the verge of launching his own accessory line called Utiles Beauty, which will offer brushes, hair pins, hair ties, and more.

To celebrate, Rose Inc. tapped Liu for hair advice just in time for holiday Zoom calls. First up: The perfect ponytail in three easy steps.

Step 1: Pick Your Placement

The most important part of creating a sleek style that doesn’t cause damage is knowing your hair type and understanding what it needs. “Really listen to your hair,” Liu says. “Our hair is very individual and very specific to us—that's what makes us, us.” Finding the right product comes down to trial and error, he says, but suggests starting with a heat protectant and leave-in conditioner designed for your texture, then pick your height before applying heat.

“If you want a ‘fashion girl’ pony, it would be at the back of your head,” he says. “If you want a cute, sexy, and flirty style, it would be on the top of your head. For a professional, chic look, I usually do it at the nape of the neck.” Locking in your placement before you dry or straighten is key—but more on that in a moment.

‘‘

Our hair is very individual and very specific to us—that's what makes us, us.

’’

Step 2: Lay Your Foundation

For straight to wavy textures, Liu suggests prepping dry or slightly-damp roots and edges with Kristin Ess Style Defining Pomade and Edge Control before running a little gel—he likes ECO Gel—through your lengths. Loosely secure your hair where the pony will end up, then warm hair with a blow-dryer to lock the products in place. (Think of it as a test run.) For tighter curls and coils, “you might want to blow-dry and flat iron your hair before the sleeking process begins,” he says. “This will help you make sure that you have no bumps.”

Once dry, he suggests mixing an oil- or alcohol-based spray with hairspray on a Mason Pearson Popular Brush before combing through dry hair. For a loose hold, ECO Gel works well, but for a tighter hold, he points to Black Panther Diamond Hold Edge Control or Hicks Total Transformations Edge Control.

Step 3: Craft Your Pony

“Undo your hair tie and use a boar bristle brush to grab every strand and really brush it up against your head,” he says. “Take your time to sleek it down.” Then, apply a mist of firm-hold hairspray, like Got2Be Glued Extreme Hold Spray. “You’ve already applied conditioning agents so it shouldn’t get crunchy,” he assures.

The final step? “I like to pull the hair tie twice around my hand, then pull it twice around the base of the pony to lock it in place.” At this point, you can finesse your style with a fine-tooth comb and a little more gel or edge-control, like pomade or wax.

Stay tuned for the second segment of Liu’s Consult: The essential bun protocol.

Your Bag 0

Choose Free Samples


Select 2 free samples

Recommended


Soldier image of open lip treatment balm

Current price: $22

Lip Treatment Hydrating Lip Balm

Current price: $22
Image of the Cream Blush Refillable Cheek & Lip Color in Hydrangea in front of the open compact - Cream blush

Hydrangea

Light cool pink

Current price: $32

Cream Blush Refillable Cheek & Lip Color

Current price: $32
Image of Travel Size Rose Inc Solar Power Luminous SPF 30 Serum open with dropper beside it

Current price: $18

Travel Size Solar Power Luminous SPF 30 Serum

Current price: $18
Image of an opened Satin Lip Color Rich Refillable Lipstick in shade Persuasive

Besotted

Beige pink

Current price: $28

Satin Lip Color Rich Refillable Lipstick

Current price: $28
Travel Size Radiant Reveal Brightening Serum

Current price: $26

Travel Size Radiant Reveal Brightening Serum

Current price: $26
Rose Inc Signature Gift Set - Satin Lip Trio featuring three shades of the mini Satin Lipstick

Original price: $27 Current price: $15

The Satin Lip Trio

Original price: $27 Current price: $15
Brow shaping gel from Rose Inc

Current price: $26

Brow Renew Enriched Clear Shaping Gel

Current price: $26
Rose Inc Foundation Brush

Current price: $32

Number 3 Foundation Brush

Current price: $32
$0.00
or 4 interest-free installments of $0.00 by Continue shopping