- What's great about this mascara is it is infused with Squalane, and that it gives a really beautiful, glossy finish.
- “You really want to load up the root of the lashes. Start with the shorter - bristle side at the roots, almost like you’re tight - lining.”
- “Then flip the wand over for the longer, curved side to lengthen and pop the lashes up.”
- “You can always go back to the short side to build, and just layer and layer.”
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Ultra-Black Lash Lift Serum Mascara
A rich, glossy mascara that lengthens, lifts and fortifies lashes.See more
Ultra-Black Lash Lift Serum Mascara
A rich, glossy mascara that lengthens, lifts and fortifies lashes.See more
The Experience
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Details
Squalane-infused-pigment allows for the deepest black possible and natural waxes instantly amplify volume for a full, fanned-out effect. The curved, dual-bristle brush delivers a clean, defined finish and natural curl that lasts.
SIZE
10.7ML / 0.36FL OZ
HOW TO USE
Use curved side’s short bristles to coat lashes. Turn wand over and pull longer bristles through lashes to lengthen and curl. Use longer bristles on lower lashes, if desired.
Ingredients
Squalane-Infused Pigment
For glossy, deep-black color
Peptides
Strengthen and lengthen
Argan Oil & Goji Berry Extracts
Help prevent lash damage
Usage and Tutorials
What's great about this mascara is it is infused with Squalane, and that it gives a really beautiful, glossy finish.
“You really want to load up the root of the lashes. Start with the shorter - bristle side at the roots, almost like you’re tight - lining.”
“Then flip the wand over for the longer, curved side to lengthen and pop the lashes up.”
“You can always go back to the short side to build, and just layer and layer.”
Sustainability
- 50% post-consumer recycled plastic compact
- Recyclable carton made from FSC-certified paper and printed with soy-based ink
Reviews & Questions
327 Customer Reviews
4.6 Based on 327 Reviews
Customer Photos
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24 February 2023
AC
CroatiaUltra-Black Lash Lift Serum Mascara
Really love this product. It stays long, no black mark under the eyes after long day. Eyelashes look full, long and neat. And I know it's safe because the ingredients are clean. :)
20 February 2023
D
United StatesI like the mascara, but I'm on the fence
I do like the rich color but I'm still on the fence about the product. I found that I had to practice how to use the mascara wand to get the best outcome. The product comes out very wet and it tends to clump and flake at times which I don't like. I did find that as the video shows, if you use the short side to add color to the base and then carefully use the longer side to coat the lashes to the tip, I pretty much get the look that I want but there are still clumps that I have to remove with a disposable mascara wand. I'm not sure that I like the wand or the extreme wetness of the product as it is currently. As I continue to use the mascara, it comes out a little less wet. You have a good product but you should make some changes.
13 February 2023
SB
United StatesWet formula
This has a wet formula, so if you like a mascara with a more wet formula you will love it. The brush is a clerestory polymer brush that helps separate. And it has a curve which is nice. Overall it’s a good mascara.
10 February 2023
L
United StatesNot worth it
For the hype and the cost I thought this mascara would be almost perfect. Priced right around the designer lines but cleaner ingredients. Why not? What we have here is a really wet and heavy formula. My lashes immediately went straight and droopy. Trying to recurl them was a mess. Really disappointed with this one.
02 February 2023
CL
United StatesLovely
I love that it is non toxic! I have given 4 as gifts and we all agree that it is awesome!
25 January 2023
KC
United StatesSo far…so good
Not clumpy - main reason I chose it.
25 January 2023
KC
United StatesSo far…so good
Not clumpy - main reason I chose it.
25 January 2023
KC
United StatesSo far…so good
Not clumpy - main reason I chose it.
25 January 2023
DR
United StatesSo far so good
I’m One that I get a serum and a mascara in one.
25 January 2023
EF
United StatesHappy
I was skeptical as always when trying a new mascara I am very happy with your product Goes on smoothly no clumping no raccoon eyes ! And if my lashes get longer and stronger brava !
22 January 2023
CC
United StatesUltra Black Lash Serum Mascara
It gets 2 stars for the color and the brush, but because it flakes I don’t recommend it and won’t buy it again.
22 January 2023
JC
United StatesGreat Mascara
Love this mascara, it doesn't clump and has a really good brush. It separates the lashes too.
19 January 2023
LD
CanadaMascara
This clumps a bit. Needs work.
15 January 2023
MJ
United StatesOnly one thing I'd change
I love the color, the formula, the consistency.... The only thing I'd change is the brush. There aren't enough bristles and it just deposits too much on my lashes from the flat surface and just leaves my lashes goopy.
10 January 2023
Y
United StatesMy new go to!
Absolutely the best mascara I’ve ever had! It is super easy to apply and instantly makes my lashes look longer and fuller with no clumps at all. I received this mascara complimentary from Rose Inc and will be definitely purchase myself in future!
08 January 2023
AS
United StatesEh... clumps
I had high hopes and will still give it a try. I think certain parts of the brush work better but I have to figure out which side. The wrong one totally clumps up. I think a simple, straight brush is better
New Rose Inc Ultra-Black Lash Lift Serum Mascara is a clean mascara that lengthens and strengthens lashes. Safe for sensitive eyes, it’s one of the best clean mascaras that performs like a curling mascara, as well as a lengthening mascara, due to its lash-lifting effect. Along with its lifting, lengthening and strengthening benefits, Rose Inc Ultra-Black Lash Lift Serum Mascara features squalane-infused pigment making it the best clean mascara for the deepest black possible. Whether you’re looking for the best clean mascara for sensitive eyes or high-impact pigment, Rose Inc Ultra-Black Lash Lift Serum Mascara is one of the best clean mascaras you'll find.
