Rosie Huntington-Whiteley Concealer Application Tips and Tricks

The Expert: Rose Inc founder Rosie Huntington-Whiteley

The Technique: In this video, RHW demonstrates how she speeds up her morning makeup routine by focusing on skin prep and concealer to achieve a smooth and glowy complexion. “This morning, because I don’t have a ton of time, I’m not going to do all-over foundation,” she says. “I’m actually going to just kind of add coverage where I need it.”

Learn More: Watch Rosie’s application technique in this five-minute makeup look.

The Expert: Creative Director Jen Azoulay

The Technique: Strategic concealer placement is the key to brightening Azoulay’s under-eye area. By tapping just enough concealer onto the delicate skin beneath her lower lid, she’s able to create even coverage that makes her skin look healthy and refreshed.

Learn More: See Azoulay’s entire no-makeup makeup tutorial .

The Expert: Makeup Artist Misha Shahzada

The Technique: It might seem plausible that perfectly-blurred skin would be the result of layer upon layer of product, but this celebrity makeup artist contends that less is indeed more. She admits she hardly used any product for the dreamy look she created on model Emily DiDonato by placing concealer only where necessary.

Learn More: Watch the artist’s gilded pink makeup tutorial .

Introducing your new favorite concealer. The Rose Inc Softlight Luminous Hydrating Concealer is lightweight yet buildable, so you can achieve both seamless spot coverage and all-over complexion perfection.

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