Gift with $50 orders ($20 value) Shop now Two free samples with every orderShop now Free standard shipping on all US ordersShop all Free international shipping on orders over $50Shop all
Josh Liu’s Half-Up Hairstyling Secret

Josh Liu’s Half-Up Hairstyling Secret

Welcome to The Consult, your virtual appointment with the world’s most in-demand beauty experts.

If there’s one thing Josh Liu knows, it’s how to create the perfect ponytail. Currently working with the likes of Ariana Grande and Miranda Kerr, the American polymath—who’s of Mexican and Chinese descent—has amassed a loyal clientele over the past few years thanks to his ability to enliven classic styles, from buns to three-strand braids.

Born and raised in the Los Angeles suburb of La Cañada Flintridge, Liu broke into the hair world by training at the Toni & Guy Hairdressing Academy before assisting stylists like Chris Appleton and Rob Talty—but his career actually began while working as a public relations assistant. Gaining daily practice styling his own long hair—which he originally grew out to hide his own body insecurities—he’s since come into his own, both personally and professionally. Now his long, shiny strands are his signature and he’s on the verge of launching his own accessory line called Utiles Beauty, which will offer brushes, hair pins, hair ties, and more.

To celebrate, Rose Inc. tapped Liu for a special, three-part Consult just in time for holiday Zoom calls. Below, he builds on his ponytail protocol to craft a smooth, polished bun.

Step 1: Prep Your Texture

Half-up hair has a reputation for being tricky to pull off, so Liu suggests first finessing your desired texture. “This could be a bedtime ritual for [those] with medium to long hair,” Liu says, noting that a mixture of leave-in conditioner, oil, and hairspray combed through wet strands creates a foolproof wavy hold—but go easy if your hair is fine. Long hair? Once you’ve worked your products through hair, create two braids and allow to dry overnight. “For anyone with long, long hair you can do one braid in the back for a much softer look,” he says. Those with natural waves, coils, or curls can air-dry the bottom half of hair or opt for a twist-out, depending on your desired level of volume.

Step 2: Craft Your Half-Up

Once hair is fully dry you can craft your half pony using Liu’s first segment for guidance. “Blow-dry or smooth out the top half of hair and leave the rest of your texture as it is naturally,” Liu says. You can leave your length loose or follow his second segment for a half-up bun.

‘‘ one braid in the back for a much softer look.


Step 3: Polish Your Length

Now it’s time to wake up your lengths. Shake out waves or curls by misting with water or shaking loose, then smooth ends with a little more product. “I always recommend using Vernon Francis’ Nourishing Water Mist, Leave-In Conditioner, and Styling Cream to reactivate the curls,” he says.

Your Bag 0

Your cart is empty Shop all
Rose Inc GiftBox

Add a Signature Gift Box for $4

Choose Samples

Select 2 free samples
Add Free

Sample: Skin Enhance Luminous Tinted Serum

Tinted Serum 130 Deluxe

Deep Skin Tone/Neutral Undertone

Add Free

Sample: Eye Revival Brightening Eye Cream Sachet

Add Free

Sample: Radiant Reveal Brightening Serum Sachet

Add Free

Sample: Softlight Luminous Hydrating Concealer


321 reviews


Light cool pink


Cream Blush Refillable Cheek & Lip Color

A hydrating cream that brightens and blurs with a radiant...

536 reviews

LX 200

Very Deep Skin Tone, Neutral Undertone


Softlight Luminous Hydrating Concealer

A does-it-all concealer that brightens, blurs and contours while nourishing...

220 reviews


Very Deep Skin Tone/Red Undertone


Skin Enhance Luminous Tinted Serum

A hydrating skin tint that delivers powerful skincare and sheer,...

412 reviews


Beige pink


Satin Lip Color Rich Refillable Lipstick

Creamy lipstick that plumps the lips while drenching delicate skin...

27 reviews


Number 1 Concealer Brush

A customized concealer brush with a unique curve engineered for...

205 reviews


Eye Revival Brightening Eye Cream

A pearlescent cream that diminishes the appearance of dark circles...

234 reviews


Radiant Reveal Brightening Serum

A powerful hydrating serum that instantly brightens the complexion with...



Number 6 Highlighter Brush

A petite dual-fiber brush that delivers seamless cream highlighter...